While astrology has been around for a long time, it has recently become very mainstream. What’s caused this sudden rise in popularity? Let’s take a look at why people are turning to astrology more frequently.

Stress Reduction

Astrology is known for the ability to reduce stress. With the world in its current state, everyone is looking for ways to destress their lives. An article written by Carla Delgado for discovermagazine.com states, “According to a 2017 study, stress originates from our uncertainty about future outcomes. Additionally, a 2016 study found that uncertainty about a negative outcome can actually be more stressful than knowing it is sure to happen. In a way, the human brain is hard-wired to seek certainty — that’s why some people have the tendency to interpret and give structure to adverse life events. Astrology may not give definite answers, but providing meaningful explanations of ambiguous or confusing situations can increase an individual’s sense of control over them, according to a 1998 study. It can also provide reassurance about the future, bringing people great comfort and reducing their feelings of distress.”

Learning about Yourself

Astrology appeals to people who are on a path of self-discovery. It helps many gain clarity about their personality traits. It also helps them articulate parts of themselves they find difficult to speak about. Astrology provides insight that you can take and self-reflect on. If you’re looking for ways to become more self-aware, exploring your zodiac is a great place to start.


Some people are simply drawn to the things their favorite celebrities love. For example, if your favorite actor starts talking about their belief in astrology, you might be inclined to look into the subject. This type of influence over fans happens all of the time. It’s a phenomenon that has only increased with the rising popularity of social media. The more exposure someone has to something, the more likely it is that they will adopt it into their life. This occurs frequently when celebrities and friends share about astrology on their social media pages. The more you’re exposed to astrology, the more likely it is that you’ll find something that resonates with you. Your quest for information will likely snowball from there.


There are also a number of people who enjoy astrology simply because it’s fun. Maybe it’s a social thing for them. Maybe they just like reading their horoscopes to see if it reflects their day. No matter what the reason, you don’t necessarily have to believe 100% in astrology to enjoy partaking in it. The important thing is that it’s impacting your well-being for good.

Astrology has experienced a tremendous rise in popularity recently. It’s no longer something that is stigmatized by the majority of the population. There are a number of reasons why people love astrology and most of them have to do with understanding themselves better. Remember- it can be used as a tool to improve your life. Enjoy it!